Annu Huotari – Sustainable Sauna Experience

Creating a Sustainable Finnish Sauna Experience

To create a sustainable Finnish sauna experience, you must consider both the environmental and social impacts of your sauna.

The Three Levels of the Finnish Sauna Experience

Sauna from Finland emphasizes that a truly exceptional Finnish sauna experience extends beyond simply providing a hot room; it’s about curating a holistic experience that promotes wellbeing, relaxation, and connection with Finnish traditions.

The Power of Contrast in the Finnish Sauna Experience

Considering contrast is essential when designing a sauna experience because it heightens the enjoyment and amplifies the authenticity of this Finnish tradition.

Academy categories

Authentic Finnish Sauna Experience Quality Work

World Sauna Forum

Keynotes and Presentations from the World Sauna Forum 2025

Creating the Finnish sauna experience

Marketing the Finnish sauna experience

Designing a Finnish sauna

Building a Finnish sauna

Upkeeping a Finnish sauna

Sauna from Finland Academy is made possible by the Regional Council of Central Finland.

What is Sauna from Finland Academy?

Sauna from Finland Academy was born from the idea that everyone around the world should be able to experience a great, authentic Finnish sauna. Now we are on a mission to boost the global recognition of authentic Finnish sauna solutions, helping companies to connect with each other and consulting sauna service providers in finding the best elements for their sauna service.

Elevate Your Sauna Business with Expert Coaching!

Ready to elevate your sauna experience and create a successful business? Our expert coaching service is designed to guide you every step of the way. From startup advice to operational efficiency and certification, we tailor our coaching to meet your unique needs.

Book Your First Session Now – Transform your approach and achieve excellence with personalized guidance from industry leaders. Available in English and in Finnish.

Book Your First Session

Join our mailing list!

We'll email you valuable sauna information

Strategic partners

Vision

The Sauna from Finland network is the world’s leading network for the authentic Finnish sauna experience, with a presence in key global markets.

The Finnish sauna is the world’s most fascinating and best wellness experience.

Mission

We promote the authentic Finnish sauna experience responsibly and professionally, through networking and enabling commercial cooperation.

We are an expert, approachable, and leading network in the sauna industry.

Purpose

Sauna from Finland - The Authentic Experience
Our multidisciplinary sauna expertise network works together to ensure that the authentic Finnish sauna experience is recognized internationally, continues to live and evolve, and serves as a source of wellbeing, health, and happiness.