Sauna from Finland network gained excellent results from attending an international beauty and spa congress “Congrès International Esthétique & Spa”.

The Finnish sauna experience got a lot of attention in the International Spa and Beauty Conference organized Paris during April 6 to 8, 2019. Sauna from Finland network attended as an honorary guest to the event which gathered almost 30 000 visitors from all over the world.

Sauna from Finland network companies held presentations and demonstrations during the event to an audience of hundreds. Congress visitors got to try out different kinds of products and treatments at the congress booth shared by 20 sauna and wellbeing companies. The visitors also received useful tips for creating a sauna experience of their own. Many wanted to buy saunas and products straight from the booth.

Sauna from Finland network members are extremely happy with the congress and the leads and deals it gave to them. Here are some comments we got from some of the attendees:

“Overall, the trip went very well. We had a nice stand and a good team, and Carita, Satu, and Elina had everything under control. Therefore, it was great to be part of this.” – Tapani Aho, Saunastore

“This was a necessary event, at least for us, but probably to others as well. We found a few potential leads. Also, it was nice to notice that the French people truly show interest towards Finland and sauna. I’m sure that many Sauna from Finland members will be getting new customers because of this.” – Seppo Raijas, Hukka Design

“It was a pleasure meeting you and I really enjoyed the weekend with the entire team. I think Sauna from Finland is a strong brand and has lots of potential to grow.” – Tom Teigeler, Ecofurn

“It was great to take part in such a significant event, and to see the progress of beauty and wellbeing industry. We appreciate the presentation we got to have and all the opportunities this international exposure will bring us. We had a memorable trip.” –Susanna Värilä, Nowene

“Organisation from your side was perfect and I really enjoyed these 3 days. I also like the way, that other companies are not seen as competitors but as partners.” –Mario Hörletseder, Sentiotec/Harvia

The congress was an excellent opportunity to spread knowledge about the Finnish sauna experience and its health benefits. Event gave the network valuable information about French markets and target groups. Many of the visitors were suprised when they heard about possibility to get a sauna even to an apartment. Business potential in France seems to be remarkable.

Want to know more?


Satu Freyberg
International Marketing
Tel. +358 400 966 112
[email protected]

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