The keynote presentations from World Sauna Forum 2026 are now available to watch in Sauna from Finland Academy.
World Sauna Forum 2026 brought together leading international voices from the fields of sauna, wellbeing, health, experience design, tourism and hospitality. The event highlighted the growing global interest in Finnish sauna culture and its role as a source of happiness, recovery, connection and holistic wellbeing.
For everyone who could not attend the event in person — or would like to return to the key messages — the keynote presentations can now be viewed through Sauna from Finland Academy. The recordings offer valuable insight into the future of sauna, the international development of sauna experiences and the unique role of authentic Finnish sauna in the global wellness landscape.
One of the featured presentations is by Professor Jari Laukkanen, cardiologist and Professor of Medicine at the University of Eastern Finland. Laukkanen is internationally recognized as one of the leading experts in sauna health research and the prevention of cardiovascular diseases.
In his World Sauna Forum presentation, Laukkanen shared research-based insight into the health benefits of sauna bathing. His keynote emphasized that Finnish sauna is not only a cultural tradition or a way to relax, but also an increasingly relevant wellbeing phenomenon supported by scientific research.

His message strongly supports one of the central themes of World Sauna Forum: Finnish sauna has a unique and meaningful place in the global wellness conversation. Its value lies in authenticity, regularity, relaxation, heat, contrast and the connection between people, nature and wellbeing.
The keynote recordings in Sauna from Finland Academy are a valuable resource for sauna professionals, hospitality operators, wellness experts, researchers and everyone interested in understanding the deeper value of the Finnish sauna experience.
Explore the keynote presentations now in Sauna from Finland Academy.